Outreach Campaigns

Want to share information for consumers about the Eldercare Locator and the services of the Aging Network? Check out these tools!

Media Outreach Campaigns
The Eldercare Locator conducts media outreach campaigns to educate consumers and professionals about the many home and community-based services provided by Area Agencies on Aging and Title VI Native American aging programs. The annual Home for the Holidays campaign offers tips and encourages families to use holiday gatherings as an opportunity to communicate with older loved ones about important issues concerning their health and welfare. See below for other recent public education campaigns.

• Start Your New Season of Wellness: A Guide to Vaccinations for Healthy Aging (2023)
  • ​​Campaign Webpage
  • Brochure
    • English Version
    • Spanish Version
  • Vaccine Fact Sheet
    • ​English Version
    • Spanish Version
• Ready to Volunteer… Now What? A Guide for Older Adults on Giving Back (2022)
  • ​Campaign Webpage
  • Brochure
    • English Version
    •  Spanish Version
  • Customizable Brochure
    • English Version
    • Spanish Version
• Healthy Aging in a Pandemic World: What Older Adults and Caregivers Need to Know Now (2021)
  • ​Campaign Webpage
  • Brochure
    • English Version
    • Spanish Version
  • Customizable Brochure
    • English Version
    • Spanish Version
• Staying Connected and Healthy During the COVID-19 Pandemic: Resources for Older Adults and Caregivers (2020)
  • Campaign Webpage 
  • Brochure
    • English Version
    • Spanish Version
  • Customizable Brochure
    • English Version
    • Spanish Version
• Modifying Your Home for Healthy Aging (2019)
  • Campaign Webpage
  • Brochure
• Caring Across the Miles: Resources for Long-Distance Caregivers (2018)
  • Campaign Webpage
  • Brochure
• Living Well with Dementia in the Community: Resources and Support (2017)
  • Brochure
• Expand Your Circles: Prevent Isolation and Loneliness As You Age (2016)
  • Brochure
• Home Improvement Scams: Tools to Reduce Your Risk (2016)
  • Brochure
• Before You Give Up the Keys: Create a Roadmap for Transportation Independence (2015)
  • Brochure
• Brain Health: You Can Make a Difference! (2014)
  • Brochure
• Let’s Talk: Starting the Conversation About Health, Legal, Financial and End-of-Life Issues (2013)
  • Brochure
• Protect Your Pocketbook: Tips to Avoid Financial Exploitation (2012)
  • Brochure

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Public Service Announcements

In September 2023, USAging developed a Public Service Announcement (PSA) campaign to help inform audiences about connecting to aging resources via the Eldercare Locator. We hope that you will share these six new PSAs within your community, which are available in English and Spanish. 

English

• 15-second PSA
• 30-second PSA
• 60-second PSA

Spanish

• 15-second PSA
• 30-second PSA
• 60-second PSA

Interested in promoting the Eldercare Locator in your local community? Contact Sara Tribe Clark (stribeclark@usaging.org) for a link to radio PSAs you can use in your community outreach!